Programmable Search Engine Blog
The latest news, updates and tips from the Programmable Search Engine team
More flexibility for promotions
Tuesday, November 22, 2011
Custom Search promotions
enable you to put relevant information at the top of your search results for specific queries.
Today, we’re announcing several new features to give you more flexibility on how and when to trigger them.
Regular expressions
: Use regular expressions instead of verbatim query matches to make it easier to display your promotions for all relevant user queries.
Promotion URL and titles based on the user’s query
: Instead of manually adding and maintaining a long list of similarly structured URLs and promotion titles, now you can use the $q variable in your promotion URL or title to replace it with the user’s query.
Enable/disable individual promotions
: Manually enable or disable each promotion without affecting the others.
Promotions for Custom Search engines created in AdSense
: Promotions now work for these CSEs (though they are still managed via the CSE’s control panel on the
Google Custom Search site
).
We hope these new features make it easier for you to use promotions on your site. For more details and instructions, please visit our
help center
. Let us know what you think in our
discussion forum
.
Posted by: Weiyu Zhu, Software Engineer
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