Programmable Search Engine Blog
The latest news, updates and tips from the Programmable Search Engine team
Synonyms made easy
Wednesday, March 17, 2010
The Custom Search team is always working to provide more relevant results, and improving user queries is a big part of that goal. We've shown you how to create
refinement labels
for queries and create
custom synonyms
for your search engine. We have been working to improve the ease of management of these features.
Today, we're excited to announce that we've made it easier than ever for Custom Search and
Site Search
administrators to enable advanced synonym options. Now, you can add sets of synonyms specific to your website content and can also trigger search expansion, so that a query automatically triggers results for synonymous terms.
Google already has a large body of synonym data for general search terms, and since Custom Search lets you harness many of the search features of Google.com, you shouldn't bother replicating this functionality. Instead, focus on adding synonyms for queries specific to your website.
It's easy for you to add synonyms to your accounts; simply log into the control panel and add or delete search terms you want to trigger the synonym expansion. Or, if you have a large number of terms to add, you can create an XML file and quickly upload that to your account.
You can add up to 500 variants for each search engine. For more information you can check out the Custom Search API
documentation
.
As shown above, there's a new Synonyms link on the control panel.
Try it out
on your search engine.
Posted by: Tianyu Wen, Software Engineer
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